The AI search startup Perplexity just proposed a bid for acquiring (and transforming) TikTok, per a company blog post published Friday.
âPerplexity is singularly positioned to rebuild the TikTok algorithm without creating a monopoly, combining world-class technical capabilities with Little Tech independence,â the company wrote.
They claim they’re uniquely positioned to do this âwithout creating a monopoly,â unlike potential acquisitions by competitors or investor consortiums that might maintain ByteDance’s influence. The plan includes:
Rebuilding TikTok’s algorithm from scratch âin American data centers with American oversightâ
Making the recommendation system âtransparentâ and open source
Upgrading the AI infrastructure using Nvidia Dynamo technology
Adding citation capabilities to videos similar to Perplexity’s existing features
Integrating Perplexity’s search capabilities with TikTok’s video library
Enhancing personalization for users who connect Perplexity and TikTok accounts (which, the startup claims, âcould help surface more relevant content on TikTokâ)
Adding multilingual capabilities through automatic translation
ByteDance, the …
Read the full story at The Verge.